What is Guest Experience? A great hotel guest experience is an essential part of running a successful and profitable hotel. It’s not enough to
What is Revenue Management? As higher-level managers, you no doubt know all about revenue management and why it’s important for your organization. However, as
Market segmentation is the process of dividing customers into different groups and targeting them with more customized offerings. By better understanding customer needs and
The hotel industry is highly susceptible to fluctuations in demand. It can be challenging to understand what decisions will be best in your market
What is Revenue Management? Hotel revenue management is a business practice that seeks to maximize revenue and profit by carefully managing the price and
Did you know there are over 184,000 hotels and motels in the United States alone? With such a massive number of locations, it’s no
Looking at your submarket demand data, mix of sales, and your goals, we find hundreds of thousands in revenue you didn’t know existed.
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